De Guyter Webinar: Journal Transition from Subscription Model to Open Access

OPEN ACCESS WEEK 2017

Join DE GRUYTER webinar on:

JOURNAL TRANSITION FROM SUBSCRIPTION MODEL TO OPEN ACCESS

WHEN: 25. OCTOBER, 13.00 CET
WHERE? Follow the link.

OVERVIEW:

Serial crisis, sky-rocketing subscription prices as well as more and more widespread and powerful OA mandates have pushed many publishers to rethink the finance of publishing the journals. Considering a switch calls out numerous challenges but it is a path more and more travelled – and importantly so an economically – sustainable and one with long-term benefits – not only for readers, but also for authors and yes! the journal owners, too.
In 2014 De Gruyter converted 14 journals to OA – this webinar looks at overarching strategies for journal transition from subs to OA – including current OA publishing landscape and single factors (like managing submissions, citations and funding) that play a role during the process.  Is it worth it? Who will foot the bill? What to expect? And how to bring the EAB on board? The introductory one-hour webinar is built around three sections to allow participants to work out the flipping strategy for their publication and to timely and reasonably plan  the change.

WHO SHOULD ATTEND:

  • Editors of subscription journals
  • Journal Editors
  • Managing Editors

PROGRAMME:

PART ONE: OA is the new black. Why many traditional journals take the plunge into OA?

  • OA Journals – Key Facts and Figures
  • Open Access options (differences between Green, Gold, and Platinum)
  • Why transform  journals from subscription to OA?
  • Funding Opportunities – mandates from major organizations (Author-pays and other options, Institutional Membership, Knowledge Unlatched)
  • Transformation by De Gruyter

PART TWO: Managing Change –  People. Finance. Workflows.

  • Author-Pays model  – how to learn to embrace it?
  • Communicating Change  – How the decision to transform the journal will influence key people –  EAB, authors base, reviewers
  • Authors’ support – paying and non-paying authors; waivers, APCs, transition times.
  • Business model – different approaches
  • Open Access – Three years on. What changed and what? The small triumphs and the challenges remaining.

PART THREE – No more chasing the subscription deals. It is now the new authors you’re after.

  • Boosting visibility and discoverability of contents
  • The need for a good journal/article ranking in Google
  • E-mailings. The difference between opt-in email and opt-out campaign – and why you should use both?
  • How to use science press rooms? Focus on articles PR.
  • OA conferences? Is it worth the hassle?

TO REGISTER:
FOLLOW THE LINK.

TUTORS:
Beata Socha – Product Manager, Open Access, DE GRUYTER
Agnieszka Bednarczyk-Drąg –Editorial Coordinator, Open Access, DE GRUYTER
Maria Hrynkiewicz – Senior Marketing Manager, Open Access, DE GRUYTER


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